OUR PORTFOLIO
MERCHANDISE DESIGN + DIGITAL MEDIA
NIKE BATTLE OF JOLLOF
Project description:
Nike Battle of Jollof: An Epic showdown between Nigeria and Ghana that represents pride, culture and Black History Month to the Nike North American brand.
Project Tasks:
We designed the uniforms for the Battle of Jollof. The Nigeria uniform paid homage to the 'Super Eagle' while the Ghana uniform paid homage to the black star in the center of their flag.
Project info:
Client: Nike NYC
Services: Merchandise Design + Digital Design
Date: 2020
Representing for the Culture on the main stage.
In our design theory for the 'Battle of Jollof: Nigeria vs Ghana' we wanted to represent each country with uniforms that truly represented their essence. From colors to insignia we designed pieces that would help tell the story of the two countries. Basketball, music, food, culture is a great way to recap the event.
Design That Connects
When designing for a project like this it is imperative to have the knowledge of culture and connect the dots of the story. We take pride in our competitive advantage of knowing how to connect authentically. Working with Nike allowed us opportunity to do just that on the main stage in the Nike New York headquarters.