OUR PORTFOLIO
MERCHANDISE DESIGN
BLACK @ FACEBOOK DC
Project description:
Facebook prides themselves on being an inclusive corporation. The Office in Washington, DC wanted a brand mark and merchandise that represented their Black employee community. We delivered.
Project Tasks:
We were tasked with building the brand mark and designing the merchandise for the Black@ Facebook team in the Nation's Capitol. We created an iconic mark that represents the essence of the community.
Project info:
Client: Facebook
Services: Logo Design, Merchandise Design
Date: 2020
Storytelling Through Design Leaves A Lasting Impression
Our approach to designing for Black@ Facebook was to tell a story. We used familiar color pallets from the Black community to show inclusion of all shades and races. We also used Facebook's native colors with a twist to show balance and neutrality within Washington's political environment.